PROFESSIONAL CIDER REVIEWS

From the creators of the first international cider competition,
the World Cider Championships.

100,000 reviews and counting.

Since 1981, our reviews have put countless brands on the map.

From massive names like Angry Orchard, Citizen and Strongbow to the bootstrap-pulling craft producers like Aspall, E.Z. Orchards and Reverend Nats, we broadcast the flavor and quality that set your brand apart.

To this day BTI is the fairest, most consistent professional review source out there— just look at the data.

Published Review Options

EARLY BIRD 125
Submit before category deadline
REGULAR 150
Submit up to 10 days after deadline
OUT-OF-SCHEDULE 175
Any category reviewed with current category deadlines
PRIORITY 225
Review published within 10 days of sample receipt
RUSH 300
Review published within 3 days of sample receipt

The year-round review source with the fastest turn-around time, guaranteed.

DISCOVER OUR DELIVERABLES
A comprehensive suite of marketing tools

– A professional, detailed tasting note compiled by our trade-only panel of experts

– A score and medal for all panel-recommended ciders

– Panel feedback, pairing suggestions, and more

ABOUT OUR PANEL

– A 3-year published review on Tastings.com with your bottle image and company information

– Excellent SEO that boosts your review to the top of search engine results

– A “Buy-it” button on your product’s review page to boost e-commerce

ABOUT TASTINGS.COM

– 100,000+ impressions through our social media amplification highlighting your best-scoring ciders

– Intimate brand exposure to industry influencers

– Free and low-cost POSM materials like shelf-talkers, neckers, and trophies.

ABOUT OUR POSM

2020 Cider Review Calendar

CLICK HERE TO SUBMIT NOW

U.S. WINE
INTERNATIONAL WINE
DEADLINES & RESULTS
APRIL
U.S. WINE
  • Cider

 

INTERNATIONAL WINE
  • Cider
DEADLINES & RESULTS

Submission: April 1st

Product Received: April 15th

Results Available: May 15th

AUGUST
U.S. WINE
  • Cider
INTERNATIONAL WINE
  • Cider
DEADLINES & RESULTS

Submission: Aug. 1st

Product Received: Aug. 15th

Results Available: Sept. 15th

DECEMBER
U.S. WINE
  • 2021 Packaging Competition
INTERNATIONAL WINE
  • 2021 Packaging Competition
DEADLINES & RESULTS

Submission: Dec. 1st

Product Received: Dec. 15th

Results Available: Jan. 4th, 2021

"We have used BTI for the last 5 years and couldn’t be happier. They always have great customer service and support! Not only do they have detailed professional reviews and tasting notes, the addition of the metallic stickers and shelf-talkers help us capture customers, and drive bottle sales."

-MIKE HUFFMAN, WHIDBEY ISLAND DISTILLERY

We're not an event, we're an institution.

For 39 years, Beverage Testing Institute’s outstanding methodology and unprecedented approach to panelist recruitment have made us the fairest and most consistent review organization in the industry. With expert test design, custom software and the most professional tasting environment in the country, your brand is in good hands.

A trusted source for consumers and the trade.

Ratings and reviews are crucial elements of your marketing toolkit, but it’s important to choose a review source that’s trusted by consumers.

We’ve built our value to the trade on our unique position as advocate for the cider industry, independent publication, and trusted consumer brand.

Used in countless marketing campaigns, an award from BTI is synonymous with quality in the eyes of the consumers you need to reach.

"The consistency and broad consumer reach of BTI ratings and reviews really solidified the quality message of our artisan brand and helped us build a well-distributed and highly regarded specialty portfolio of beers."
Laurent-Xavier Gilbert,
VP Development at La Brasserie Unibroue
"The BTI rankings have an effect on what restaurants put on their wine lists, and ultimately on what you might be drinking."
Joe Gray,
Editor, Chicago Tribune
"BTI is still the outstanding tasting organization, uniquely independent. Keep up the good work!"
Jan Wells,
VP of Marketing, Cannon Wines
"Beverage Testing Institute is a professional operation with a professional approach. I like that they are committed to truly blind tastings and that their reviews are comprehensive and informative. We highlight the reviews in our tasting room and post them on social media; the consumer response is very positive. "
Edwin Richards,
Winemaker/Owner, Adastra
“Our BTI awards have helped us with our US distribution. Sales have increased form 0 cases to 250 cases in just a couple of months. We opened two new accounts in Seattle and New York.”
Eduardo Aguirre Victoria,
Terre de Vignerons
“[BTI's] Tastings.com is well known as a main reference for connoisseurs, experts and followers of spirits.”
Otto Flores,
Ron Barcelo
"We have used Tastings.com (BTI) for the last 5 years and couldn’t be happier. They always have great customer service and support! Not only do they have detailed professional reviews and tasting notes, the addition of the metallic stickers and shelf-talkers help us capture customers, and drive bottle sales. The trophies, medals, and printed awards are displayed as center pieces in our tasting room. Their website is easy to navigate and has great product information."
Mike Huffman,
Whidbey Island Distillery
“Our winery has had BTI rate our wines for a number of years. We use the bottle stickers and shelf talkers for both education and to enhance our marketing. We have had distributors request bottle stickers, and during wine pourings, we use the shelf talkers as a customer take away. We appreciate the information written by BTI since we find it to be concise, descriptive, informational, and a well rounded review of our wines.“
Janet Soderberg,
Alamira Wines, Vistaflores Estate

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